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This article originally appeared on the Evergage blog. Persona-based marketing is a practice that has been trusted by businesses for decades. Traditional research firms have relied on buyer personas to… Read entire story.
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Meizu is going through perhaps its most successful spell in the smartphone market. The Chinese company has announced huge sales for the month of January, said that its new budget M1 has sold out in seconds (twice), while goodwill towards its high end devices is surging. 2015 is set to bring…
The Ring is a novel idea: a person rings your doorbell, your smartphone buzzes, and with a tap, you can initiate a videochat with the visitor. Better yet, it mostly works. The post Review: Ring Video Doorbell appeared first on WIRED.
If you’re into collecting limited-edition sneakers, Adidas has a new app that’ll employ your phone to help nab new shoes. The Adidas Confirmed allows you to reserve new designs as they become available — but It only works in New York City, for now. …